Your Lead Gen Department, On Demand
Our lead generation campaigns are built for performance, not just volume. We research your market, define your ideal targets, create the assets, and launch a complete campaign that delivers qualified prospects into your system.
Ideal Customer Profile (ICP)
We define your most valuable prospects based on firmographic, demographic, and behavioral data—so every campaign starts with the right target in mind.
Target Account Research
We identify and verify accounts that match your ICP. Each list is built from scratch using reliable sources and enriched for campaign readiness.
Messaging & Offer Creation
We craft outbound messaging and value props that resonate with your market—designed to open doors, start conversations, and drive responses.
We build landing pages, opt-ins, and follow-up flows that convert traffic into leads—built directly in your Propel3 system.
Outbound Campaign Setup
We configure multi-touch outreach campaigns across email, LinkedIn, and retargeting channels.
CRM Integration & Automation
We connect campaigns to your CRM so leads are automatically added, tagged, and assigned for follow-up.
Lead Review & Handoff
We flag warm leads for your team, ensuring every reply is logged and ready for sales. Responses can be routed based on deal size or fit.
Performance Tracking
We monitor campaign results and adjust content, timing, or targeting based on data. You’ll get reporting on key metrics and wins, not vanity metrics.
Continuous Optimization
Every campaign gets reviewed and refined. We test subject lines, content, and timing to improve open rates, CTR, and conversions over time.
How it Works
You define the target, we build the plan, and the pipeline starts filling. Your Flight Crew handles setup, outreach, and optimization—while you stay focused on closing deals.
1
Kickoff & Targeting
We start with a brief to define your goals, ICP, offer, and campaign preferences. From there, we map out the assets and timeline.
2
Build & Launch
Your Flight Crew builds the campaign—from lead lists to content to automations—and sets it live once approved.
3
Monitor & Optimize
We monitor performance, route leads into your CRM, and adjust campaigns to improve conversion.
Lead Generation Services Pricing
Lead generation isn’t included in your Propel3 subscription. It’s a Booster designed for serious pipeline growth. Start with a one-time campaign or build a recurring lead engine.
One-Time Campaign
Ideal for product launches, list building, or re-engagement
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ICP and messaging development
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Email account warmup
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Target account list research
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Campaign asset creation (emails, landing pages, etc.)
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Propel3 CRM setup and automation workflows
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Automated outreach setup
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Handoff of all lead data
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Campaign performance tracking
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Timeline and deliverables scoped before liftoff
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Lead qualification up to handoff
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Ongoing campaign strategy and targeting updates
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Continuous lead list development
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Fresh campaign assets each month
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Messaging A/B testing and performance tuning
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Unlimited revisions within active campaigns
Ongoing Retainer
Ideal for ongoing sales teams, high-ticket offers, and B2B
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ICP and messaging development
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Email account warmup
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Target account list research
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Campaign asset creation (emails, landing pages, etc.)
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Propel3 CRM setup and automation workflows
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Automated outreach setup
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Handoff all lead data
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Campaign performance tracking
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Timeline and deliverables scoped before liftoff
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Lead qualification up to handoff
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Ongoing campaign strategy and targeting updates
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Continuous list development
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Fresh campaign assets each month
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Messaging A/B testing and performance tuning
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Unlimited revisions within active campaigns
Frequently Asked Questions
What’s included in Propel3’s lead generation service?
Our lead generation service includes end-to-end campaign planning and delivery. We’ll define your Ideal Customer Profile (ICP), build targeted account lists, develop messaging, create campaign assets (emails, landing pages, etc.), and set up automation inside your Propel3 system. We handle lead qualification up to handoff, and provide performance tracking and insights throughout the campaign. Each package is scoped based on your goals, vertical, and resources.